Serge Gainsbourg & Brigitte Bardot – Nina Ricci

Creative Search, Licensing, Music Supervision

Gone are the days of soppy heroines and damsels in distress waiting for Prince Charming. Today’s modern girls live by their own rules – sneakers have replaced stilettoes, Uber is the carriage for on-the-go girls. After Nina and Luna, the saga of Les Belles de Nina is shaken by the arrival of a new princess, Bella. Incarnated by high-profile models and it-girls Barbara Palvin, Estella Boersma and Sonia Ben Ammar – they now form a trio of ultra-modern princesses, 2.0 heroines that live the ultimate #princesslife.

Soundtracking the enchanted world of Les Belles de Nina is the whimsical song by legendary French artist Serge Gainsbourg, featuring vocals by the iconic Brigitte Bardot, whose playful comic strip SHEBAM! POW! BLOP! WIZZ! perfectly suit the magical play-world of Les Belles.

Song: Comic Strip
Artist: Serge Gainsbourg feat. Brigitte Bardot
Client: Nina Ricci Parfums
Agency: L.O.V.E
Director of Production: Carla Georges
Campaign: Les Belles de Nina
Director: Eugenio Recuenco
Production Company: Handsome
Producers: Sam Fontaine, Brigitte Slama
Year: 2018